A Staffordshire company has increased its turnover by £1.75 million in the last 12 months as well as undergoing a full rebrand.

Newcastle-under-Lyme based unified communications specialist Zusi is aiming to be a £5 million business in the next two years. Its key focus is to grow and enhance its Managed Service Provider status throughout the UK.

As part of continued expansion plans its already recruited an additional 10 staff during
the last year including business development managers in various locations across the UK to increase its reach nationwide and to build a presence throughout the country. By the end of June a further two people will have been recruited.

Zusi is a platinum partner of Vodafone, EE, 02 and Three and a gold partner of BT, 3CX and Microsoft. It looks after clients across the UK from London to the North-East.

This year, as the company heads towards its 11th birthday, it’s undergone a complete rebrand and had a new website built to showcase its services and enhance customer experience.

It is also celebrating a number of big client wins including Ashdown Phillips in London for whom it provides a bespoke and flexible mobile phone estate service and Fenton-based Bio UK. Zusi provides fixed lined and IT Support for them and since working with them, Bio’s productivity, internal processes and profit margins have improved and increased.

The company was founded by its Managing Director Richard Gannon.

He said: “My background was in the telecoms industry and using the experience I had I launched Zusi in 2014 to essentially break the mould in the sector.

“I’d seen first-hand how customers got frustrated by their own customers experience within the industry – whether that was through poor service or a lack of support. I wanted Zusi to be different.

“Over the last 12 months we’ve not only fully rebranded as part of our expansion plans but we have also invested in the team. We’ve always done the right things but haven’t necessarily had the right people in the right roles.

“Over the last 12 months, we’ve ensured we have exactly the right team, with the right expertise, who are passionate about what they do.

“Everything we stand for is about putting our customers at the centre of what we do. We work across a variety of sectors including hospitality, construction, healthcare and finance – every client in these sectors needs different levels of support but one thing they all have in common is that when they become clients of ours – they all get the same excellent level of service. That I believe is what sets us apart from our competitors and why we’re going from strength to strength.

“We take time to understand our customers’ businesses and work with them to help them
understand how our tech solutions can improve and enhance the way they work. If you take Bio UK as an example, they weren’t generating a return on their investment from their phone-lines and since working with us, they’ve already fed back that profit margins have increased.

“We always tailor the solutions we offer to meet our client’s needs, and we will continue to do that as we push forward this year. I’m delighted that we’ve broken the million pounds mark in our turnover, but I very much want to build on that this year, grow our customer base and create more jobs. I’m excited to see what the remainder of the year holds for Zusi and the fantastic team we have here – without them we wouldn’t be achieving the success we have.”

Zusi has entered the Small Business of the Year and Growth categories of University of Staffordshire Business Awards.